Science Communication for Trainers: Tools and Guidelines

The Trainer’s Guide is structured around four modules: What is Science Communication?, Writing for the Media, Talking with the Media, and Communicating with Policy Makers. Each module combines theoretical insights, practical exercises, and group discussions, with the fourth module offering a slightly more advanced focus on interaction with non-experts and policymaking contexts. By using this guide, trainers can support participants in understanding the aims of science communication, adapting content for different audiences and formats, selecting key messages, and becoming familiar with the logic of media and policymaking. Sessions are modular and adaptable, lasting approximately 2–3 hours in live format or 1–2 hours in a flipped classroom model, and all content is available under a CC-BY license for flexible use and adaptation.

Categoria

PATTERN

Resultados de aprendizagem

By the end of this Trainer’s Guide, trainers will be able to:

  • Deliver the Science Communication course in live sessions or through a flipped classroom approach.
  • Use the provided guidelines, slides, notes, bibliographies, and practical activity instructions to structure each module effectively.
  • Support researchers in understanding the aims of science communication and the importance of engaging with different audiences.
  • Facilitate discussions and exercises on communicating with the media, policymakers, and non-scientific audiences.
  • Guide participants in adapting written and verbal content for different audiences, formats, and communication contexts.
  • Help participants identify and select key messages depending on the audience and communication purpose.
  • Adapt the modular course materials to different educational needs, timeframes, and training settings.
 
 
 

Palavras-chave

Asynchronous Training

,

Synchronous Training

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Science Communication

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Social Media

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Trainer's Guide

Idioma principal

Inglês

Licença

CC-BY

Autores

Donato Ramani, Nico Pitrelli, Petra Buljević, Chiara Saviane, Marko Košiček

URL do recurso

https://openplato.eu/course/view.php?id=146 ()

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